Commercial and brand video production in Los Angeles
A commercial gives viewers a focused reason to care about an offer. A brand film can spend more time on the people, atmosphere and ideas behind it. BY THE HILLS creates commercial and promotional video content in Los Angeles with the intended audience and publishing context at the center of the brief.
Whether you are introducing a product, presenting a service or building a set of social assets, the first step is defining what the video needs to communicate.
Build a brief that guides the shoot
Clarify the message
Tell us what you are promoting, who it is for and what viewers should do next. A single clear message often gives the creative work a stronger direction than trying to fit every part of a business into one film.
Choose a visual approach
The subject may call for product detail, people using a service, a location’s atmosphere or a more narrative sequence. Visual references help establish tone, but the filming plan should reflect your own brand, available locations and scope.
Plan versions before filming
A website film, a short advertisement and a vertical social clip have different needs. Discuss aspect ratios, approximate lengths, on-screen text and calls to action before the shoot. This helps identify the coverage required for each deliverable.
Brand, hospitality and social content
Selected work includes Leo De Verzay promotional films and ETTORE hospitality content. Explore the portfolio to review the visual approach and share the pieces closest to your brief.
For a straightforward camera booking, see videographer services. For a project that needs broader preparation, explore video production. Existing footage can be developed into campaign assets through video editing.
Delivery shaped by where the video appears
Let us know whether the work is intended for a landing page, organic social media, a presentation or paid advertising. Include any platform specifications, supplied brand assets and required wording in the brief.
Do I need a finished concept before getting in touch?
No finished treatment is required to begin a conversation. Share your objective, audience, references, timing and budget range. We can then discuss the creative and production work the project needs.